Webinar on Beyond IQ: EQ and the Power of your Brand by Mr. Vikram Atal

Webinar on Beyond IQ: EQ and the Power of your Brand by Mr. Vikram Atal

12 May 2020

K.R. Mangalam university hosted a webinar on ‘Beyond IQ: EQ and the Power of your Brand’ by Mr. Vikram Atal on 12th May 2020. The session was moderated by Prof. Aditya Malik, Vice Chancellor, KRMU.

Mr. Vikram Atalis an alumnus of St. Stephens College as well as the London School of Economics and is a Fellow of the U.K. Chartered Accountants Society.He currently serves on multiple Boards, including Goldman Sachs U.S. Bank Holding Company, and is a senior advisor with Mckinsey Consulting.

His career focused on consumer banking in the U.S., where he managed businesses with 100 Million customers, 30,000 employees and $18 Billion in annual revenues. He has worked extensively in the area of data, analytics, risk, marketing and operational execution to deepen employee engagement, drive customer experiences and create accelerated growth.

Speaking on the topic Mr. Atal said “In Building a career academic excellence no longer remains the main passport to success- it is important to stand out and show your true worth; that’s where EQ comes in. EQ means how you manage emotions and how you manage your relations with others.”

Mr. Vikram Atal in his online session spoke about Branding, Building Brand Identity and shared some case studies. He discussed about challenges to be faced by companies in post Covid era.

It was truly a learning experience for all the attendees.